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A hundred miles or so out in the Atlantic, the eponymous “Frankenstorm,” the “Nor’easter-cane,” the “Hurriween”—a.k.a.Superstorm Sandy—is bearing down fast and about to bowl over the most populous metropolitan region in North America.The same forces compelled MTV to move away from music videos two decades ago, and has transformed History into more than a place for musty war movies.The point of a weather channel is to present weather. " Four further flashes illicit similar exultations, as the meteorologist gives up any pretence of hiding his excitement.
She also cheers on Syracuse, Penn State and Philly sports teams.
Meantime, the length of tune in for people between the ages of 25 and 54, the demographic most coveted by advertisers in news programming, was 16.3 minutes, up 6% from a year earlier.
But “AMHQ” brings in fewer ad dollars than its competitors, according to data from Kantar Media.
“AMHQ” has been keeping viewers longer than programming that was previously in its time slot.
The average time viewers spent with the program in December was 32 minutes, up 3% from a year ago, according to Weather Channel data..